Technology
Technology can be used to help franchisees operate more efficiently and cost effectively. Here are a few examples of how Dunkin' Donuts® is utilizing the latest technologies.
E-Pay
Gift and credit cards speed up the guest experience and increase the average sale, especially if a high-speed network is in place. The Dunkin' Donuts Card is a rechargeable shopping card that guests can use to pay for purchases at participating Dunkin' Donuts shops. It is easy and convenient and makes a perfect gift.
LSMnow
Many franchisees have discovered that using the local store marketing (LSM) resources is a great way to publicize grand opening activities at new restaurants. It is also an effective method of promoting repeat business. Franchisees can use LSMNow.com to boost their local restaurant marketing efforts and promote their businesses by printing coupon offers, promotions, and other items. Materials are professionally printed and shipped to your restaurant or media partner.
FAST
Keeping with our "easy to use" philosophy, franchisees are able to self-report their weekly sales via a secure online tool. This process is fast, effective, and eliminates unnecessary paperwork.
FRANCHISEE CENTRAL
This secure password protected website allows franchisees to keep up with the latest brand news, product releases, marketing strategies, and much more.
Sophisticated Electronic Point of Sale (POS) Terminals
The approved POS system includes terminals that enable restaurant operators to control operating costs and build customer loyalty. Dunkin' Donuts is continually researching the best POS technology solutions that provide point-of-sale capabilities, back office support, enterprise reporting, gift card options, and loyalty programs.
Online University
Launched in 2003, the Dunkin' Donuts Online University offers a myriad of learning programs, courses, and resources to franchisees and crew 24 hours a day, 7 days a week. When a franchisee signs up for the Online University, the franchisee and crew receive unlimited access to all of their Dunkin' Donuts training programs. That way, everyone can get the right training, at the right time.
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